Tuesday 22 March 2016

Things to Look For Before Hiring an SEO Company in the UK

Hiring an SEO company is crucial for the online marketing campaign of your business. It can be challenging to find the right SEO Company in the UK due to the hundreds of firms which you are likely to find on Google itself. Moreover, you can never be too sure which company will have your best interests in mind and will provide you with a high-quality and long-term SEO solution that is cost-effective. With these in mind, here are some of the most important things to look for before you hire an SEO company in the UK.

1.    The type of company

Some SEO companies in UK specialise in software development and IT consultancy first, but their staff is qualified to provide search engine optimisation solutions that are tailored to each client.

2.    Your needs and your goals

Your reasons for hiring an SEO firm should help you determine what to look for in a good one. SEO companies can perform basics like link building, local SEO, content marketing, and PPC management, but the best ones can also offer other services like social media marketing and reputation management.

If you are unsure of what your business needs, determine the job that must be done. Do you want to grow your sales by up to 30 percent in the next 12 months, or increase your leads by up to 50 percent over the next six months? With a clear goal, you should be able to find an SEO firm with the experience and good track record in helping other clients fulfil that similar goal.

3.    Free consultation

Take advantage of the free consultation that most SEO companies in the UK offer. Pick at least two to three different companies but do not tell them that you are considering other companies, too. The consultation will help you get to know the professionals you will be working with. Be sure compare their proposals, services, and their prices.

4.    References and case studies

Be sure the SEO Company can back up their claims and success. Ask for references and consider the case studies on clients whose business is similar to yours. This way, you can be sure that the company can truly deliver and can actually get the job done.

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